Medical marketing with real numbers.

Why medical marketing is different

Patients now choose their doctor on their phone before they choose a clinic. They search the specialty on Google, open the doctor's page, watch a video, read reviews, and only then decide whether to book. Medical marketing means being there, correctly, at every one of those steps.

• Trust comes first. A patient isn't buying a product; they are handing you their health. Every post has to add to that trust.
• Sensitive topics. In urology, oncology or gynecology, patients are often too shy to ask. Content that answers those questions calmly earns their trust.
• Stricter ad rules. Meta and Google have specific health policies. In Egypt, check the Egyptian Medical Syndicate's rules on medical advertising; in Saudi Arabia, health ads need the required approval or licence from the Ministry of Health before they are published.
• No patient photos. We don't use patient photos at all. Cases are explained with illustration, medical animation and the doctor's own words.

What we do for clinics and doctors

• A visual identity that says the specialty at a glance, with fixed colours and post templates.
• Content that answers patients' questions, starting from the questions the front desk hears every day, reviewed by the doctor before publishing.
• Doctor videos, one question per video; one filming day a month usually covers the month's videos.
• Message ads on WhatsApp and Messenger, aimed at the area around the clinic, judged by cost per message and bookings, not likes.
• Google Maps and the website: a complete Business Profile and a page per service, written in the words patients search with.
• Fast replies: ready answers for the front desk, so a message doesn't get lost after the ad paid for it.

How we work

• We collect the questions patients ask most, and turn them into a monthly plan.
• We design, film and edit, and the doctor reviews every medical fact.
• The strongest video becomes a message ad for the clinic's area.
• At the end of each month: how many messages came in, how many booked, and from which content.

For clinics in Saudi Arabia we work fully remotely: strategy, design, editing, ads and reports, with filming done by a photographer in your city or by your own team, following our written shot plan. All the results shown on this page come from our work in Egypt.